Blogs
5 tips to get honest answers from customers
When discussing a new idea in a focus group, one of the clients says: “I don't find it very interesting; maybe for younger children, but my children are just a little too old for this.” The...
Why why sometimes doesn’t work
"Barbara, why do you only have 1 child?" I sit up straight. My eleven-year-old daughter's friends want to interview me. "What's your favorite color?" - Black "What's your favorite dish?" - A lot,...