Smart customer questions, rich answers
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‘In recent years we have used Claro Research several times to carry out qualitative research for us. We are in a market with specific characteristics. We prefer to work with an agency that knows our market and products; from the first research we have worked together, and Claro Research is a fully-fledged sparring partner. This not only makes a difference in the run-up to an investigation, but they can also contribute ideas. We discuss the briefing extensively in advance and determine the set-up together. Good to be able to brainstorm at that stage. The initial briefing often evolves as a result and the goal and research objectives become sharper. I always find it admirable to read how the insights are expressed in the report; hours of conversations are compactly summarized and formulated in a structured way. We are very satisfied with the results every time!’
Perry Schouten, Commercial Business Analyst – Wonderbox